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Established Brands, the worldwide footwear licensee for Wenger, Maker of the Genuine Swiss Army Knife, proudly announces the addition of seven shoes to its premier outdoor footwear line - the Alps Collection. The Spring 2009 collection is designed for each outdoor aficionados as nicely as casual footwear enthusiasts.

“These new models round out what we believe is already a quite strong line of shoes,” said Ron Page, CEO, Established Brands. “Our aim was to construct an outdoor line that would attract a selection of personal tastes and styles all at when.”

Comparable to the original Alps Collection, the seven new shoes in the loved ones are named right after well-known mountains and locations in the Swiss Alps: Oberland, Oberalp, Albinen, Breithorn, Montreux, Sunnega and Valais. Both the names and the design of this whole line demonstrate the originality that underlines the Wenger brand.

Oberland: Trail and method sandal with granite face and welding lace shock-absorbed buckle adjustment for enhanced fitting adjustment and comfort molded insole contoured to the foot bed with iconic logo pattern for better air circulation and uncomplicated cooling of the foot - Readily available Colors: Black, Tan, Light Brown

Oberalp: Trail Method shoe that’s great for irregular terrain 1-pull lockable speed-lacing method water-repellant molded insole contoured to the foot bed with iconic logo pattern for better air circulation and uncomplicated cooling of the foot - Readily available Colors: Charcoal, Black, Red, Dark Brown

Albinen: Soft-shell trail and method shoe for wet and dry conditions wave-length waterproof one-pull lockable speed-lacing program molded insole contoured to the foot bed with iconic logo pattern for better air circulation and easy cooling of the foot - Offered Colors: Charcoal, Black, Dark Brown

Breithorn: Crossover, secret-agent life style shoe with high-frequency spot welded-lining tri-density molded insole contoured to foot bed high-frequency spot welded lining that’s seamless like a sock - Available Colors: Charcoal, Black, Red, Dark Brown

Montreux: New Globe iconic style shoe with single pull lace adjustment spherical mesh for rapid ventilation barrel-lock closure with closed system lace straightforward in and out with one-pull adjustment for mini-marathons or mini-malls - Available Colors: Black, Grey, Beige, Brown

Sunnega: Aesthetically pleasing lightweight sandal with a look as distinctive as its name a flop-free upper strap for silent pool or campsite method variable width webbing for ultimate comfort and appeal super-soft EVA foot bed for added support and comfort - Obtainable Colors: Charcoal, Blue, Tea, Red, Brown, Impossible

Valais: Unblinking rock and road Alpine running shoe for challenging either the outdoor terrain or the metropolitan strain spherical mesh for quick ventilation old-world lace adjustment full length internal midsole - Obtainable Colors: Charcoal, Black, Yellow, Red

Each shoe in the Men’s Alps Collection is crafted with a molded insole for maximum breathability as nicely as antimicrobial and antibacterial insoles and liners that maintain the shoe totally free of germs and debris. Furthermore, each and every shoe in the collection features a proprietary Temposit outsole that adapts to varying climate changes.

“Style and versatility are two of the defining attributes of the new Alps Collection,” said Read Worth, Managing Director and VP Item Development, Established Brands. “We wanted the Alps Collection to promote good quality and functionality whilst also highlighting the aesthetic dimensions of the line.”

All of the Established Brands shoes are environmentally friendly and are uniquely designed to minimize the company’s carbon footprint. Established Brands creates the entire footwear line inside a 100 mile radius, eliminating excess travel through numerous stages of item development. The exclusive shoe box design for Established Brands shoes doubles as an aesthetic storage device for the residence or workplace though the hang tag functions as a luggage tag.

MSRP for the Men’s Alps Collection ranges from $55.00 - $175.00 and can be located in national and regional sporting goods and outdoor specialty stores. Wenger Footwear can also be identified on-line at Zappos.com.

Established Brands Debuts Men’s Chocolate Collection Spring 2009 Wenger Footwear Line Incorporates Versatility and Style

Salt Lake City, UT - August 2008 - Established Brands, the worldwide footwear licensee for Wenger, Maker of the Genuine Swiss Army Knife, proudly announces the debut of its Men’s Chocolate Collection of Wenger Footwear, here at the Summer Outdoor Retailer Show. Following the debut of the Alps Collection that allows outdoor enthusiasts to adventure via the most rugged terrain, the Chocolate Collection is ideal for everyday use. Supplying innovative design, long-lasting comfort and broad-based appeal, the Chocolate Collection is certain to please even the most fashion-conscious wearer. The Firm is also unveiling a line of Women’s Chocolate Collection shoes at the Summer Outdoor Retailer Show.

“The eleven shoe collection is a ideal combination of superior comfort and style blended with extreme durability,” stated Ron Page, CEO, Established Brands. “No matter if you want to trek to your enterprise meeting or just go for a walk with your dog, these shoes will present your feet with a level of comfort you by no means believed you could encounter.”

Comparable to the Alps Collection, the new Chocolate Line epitomizes the innovation and craftsmanship that has created the Wenger Swiss Army Knife 1 of the most enduring and iconic items in the globe.

Shoes discovered inside with the Men’s Chocolate Collection incorporate:

Corvatsch: Mid-cut shoe that’s great for the inner drive and modern speed thrills molded insole for air circulation and breathability leather lined with added cushioned comfort exactly where it counts ideal for transitioning from the bike to the hike - Obtainable Colors: Charcoal, Black, Beige, Dark Brown

Furi: Crossover, secret-agent, Kung Fu life style shoe with a skid-totally free lug and spot-welded interior, which is seamless like a sock for the most extreme level of comfort - Obtainable Colors: Charcoal, Natural, Moss, Blue, Brown

Wanabe: Commemorative-style casual shoe with molded insole for air circulation and breathability surprising shock absorption exclusive natural composite midsole bonded by Polyurethane - Accessible Colors: Black, Light Beige, Moss, Brown

Verbier: Low-cut shoe that gives the soft feeling of grass under your feet reinforced ease-of-entry hook and loop adjustment closure for quick in-and-out molded insole that’s contoured to the foot bed for maximum air circulation and effortless cooling of the feet - Readily available Colors: Charcoal, Black, Beige, Siena Brown

Simplon: Low-cut casual shoe that’s perfect for both caffeinating and tire-swinging exclusive natural composite midsole bonded by Polyurethane Opanca construction with Paraffin-Impregnated thread for longevity surprising shock absorption - Accessible Colors: Black, Beige, Coffee

Moos: Low-cut not-so-holy-roller casual shoe with trace stitched natural and vegetal pigment dyed cotton canvas upper for maximum breathability shock absorption gentle laundered finish to avoid water harm - Available Colors: Charcoal, Moss, Blue, Brown

Zmutt: Low-cut versatile and slip-in shoe with rustic, low-impact style slack-jawed for slow-tech comfort vegetal pigment dyed cotton canvas upper for maximum breathability pre-distressed and gentle laundered finish to prevent water harm - Available Colors: Charcoal, Moss, Blue, Brown

Basel: Primitive and cerebral Plato-inspired sandal with pre-distressed leather upper that crafts a vintage style that will strengthen more than time color-natural foot bed to steer clear of heat from the sun when your toes are dangling elsewhere Opanca construction for longevity - Readily available Colors: Leather: Tawny, Light Brown, Dark Brown Canvas: Charcoal, Moss, Denim, Brown

Mt. Rosa: Stylish sandal that’s perfect for cliff or social climbing tubular webbing for added off-road, care-no cost comfort ergonomic rapid-release buckle for high-speed exiting Anasazi foot bed wrap configuration Opanca construction for longevity and protection - Offered Colors: Grays, Blacks, Reds, Browns

Do&oumld: Low-cut relaxing slip-in that could be the laziest shoe outside of Southern California created of skeleton leather lined with added cushioned comfort where it counts molded insole that’s contoured to the foot bed for maximum air circulation and straightforward cooling of the feet - Offered Colors: Charcoal, Black, Siena, Dark Brown

Refugio: Self-burrowing handcrafted slipper with an instinctive cocoon technique arch-articulated natural gum outsole that delivers the ultimate level of warmth and comfort in all conditions conveniently placed swift adjust rear pull deal with - Readily available Colors: Black Cord, Black Pepper, Glacier, Red Cord, Black/White Hound, Tan/Cream Hound

Every of the shoes in the Men’s Chocolate Collection consists of an anti-bacterial and anti-microbial insole to lessen the risk of athlete’s foot and bacteria build-up. In addition, aside from the Refugio, every shoe also contains a bio-engineered Temposit outsole that adapts to varying climate alterations.

All of the Established Brands shoes are environmentally friendly and are uniquely developed to lessen the company’s carbon footprint. Established Brands produces the entire footwear line within a 100 mile radius, eliminating excess travel in the course of a variety of stages of item development. The exclusive shoe box design for Established Brands shoes doubles as an aesthetic storage device for the home or workplace while the hang tag functions as a luggage tag.